YEAH, WHAT THEY SAID!
A brand is no longer what we tell the consumer it is – it’s what consumers tell each other it is.
Crafting an Effective & Unforgettable Brand Strategy
Creating a robust and effective brand is one of the key elements of any business’s success. Companies that have a strong presence in their marketplace can rely on their brand strategy to connect with their customers, increase their revenue and grow their brand. But creating an effective brand strategy isn’t easy – it takes time, patience, and a clear vision of what your brand represents and how it will be perceived.
Your business' brand is more than just a logo or slogan. It's the embodiment of your company's values, mission, and culture. A strong brand will create an emotional connection with customers, encouraging them to become loyal fans.
To help you get started, we’ve laid out the steps you need to follow to create your effective brand strategy.
Read the full article!
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Happy Holidays
USELESS TRIVIA
Independence Day should have been celebrated on July 2, 1776.
Although the document was dated July 4, congress actually voted for independence from Great Britain two days prior on July 2, 1776. It apparently wasn’t signed by everyone until a month later on August 2, 1776.
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